Monday, April 23, 2012

Month 6: Negotiation and Deal-Making (NDM)


In the NDM class, we did a lot of negotiation activities. At the beginning, I felt these activities are difficult for me because English is not my native language and I had never negotiated in the English language. However, I learned that the language skill was not a big issue to make an agreement on the negotiation. Researching on the industry standards, making objective criteria, and knowing the best alternative to a negotiated agreement (BATNA) are more important strategies to make an agreement that brings mutual benefits. Also, I learned that controlling the emotion is important for negotiation because emotions have strong power to attack the other party.

After I learned these strategies, I could not make any great deal for my party, but I could make agreements that met my minimum requirements and both parties could be satisfied with the agreements. Moreover, what we negotiated in the class helped my future because the topics of the negotiations were artist/manager negotiation, partnership dissolution negotiation, and employee/corporate negotiation. These negotiations can be happened in my future in the entertainment industry. Therefore, these activities were practicing for my future negotiations.

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